Process → Employee Feedback

Get nuanced feedback with real examples

Surveys can tell you what’s going on, but when it comes to understanding people, there’s nothing like face-to-face.

Our Approach

Feedback powered by people, not just software

We believe employee feedback is more than just a survey. It should be an honest, open dialogue. With a person. One who can read subtle cues, and draw on shared human experience.

While metrics always factor into our work, we talk to people, too. We’ve taken the simple act of listening and turned it into something that feels organic, open, and constructive. One-on-one. Confidential. And structured to generate real insights, not just a laundry list of failures.

How It Works

1. Research Plan

We start by meeting your stakeholders for an hourlong kickoff to develop a research plan. What are our goals for the study? Who do we need to interview? What questions should we ask?

Typically takes 1 week.

2. Participant Selection

We identify a group of 10-30 managers and employees that represents the full segment. An onboarding study might include new hires from the past 6 months and their managers. For sales, we might include managers, reps, and account executives with a range of tenures. We work with you to communicate the study with a link to schedule one-on-ones.

Typically takes 2-3 days.

3. Recorded Interviews

We run all interviews over Zoom. During the chat, the moderator will explain our data policy, then turn on the recorder, ask open questions, and listen carefully. Some call these chats “stay interviews,” but ours focus on any topic that can affect hiring, retention, or morale. Our team of moderators is multilingual and sensitive to global cultural norms that can impact our research findings.

Typically takes 1-2 weeks.

4. Redaction & Analysis

We transcribe and redact all feedback to protect confidentiality before reviewing thousands of words per interview to extract common themes and uncover quantifiable insights.

Typically takes 1-2 weeks.

See Our Confidentiality Process

5. Roadmap Presentation

Finally, we work together to come up with next steps, then present the findings and strategic roadmap—first to your leadership, then to everyone who will be affected by our work.

Typically takes 1-2 weeks.


Billed on a sliding scale, based on the number of interviews. Engagements start at $10,000.


A typical study takes 3-6 weeks, and we’ll deliver a potential roadmap with our findings.

“We looked through all this data and tracked patterns to find where are the gaps, instead of assuming it’s something and putting a lot of effort into it. I think that’s a trap sometimes.

It’s good to have an outside perspective on things without hiring a brand new team… People don’t want to hurt your feelings, but everything was totally anonymous, so people could say whatever they wanted.

We learned that hiring managers wanted more control… where recruiting is sometimes more of a support role, they wanted to actually do some of the things we might be doing, or see into the process more.”

Will Blaze
Director, Talent Acquisition

“I’d been with the company for about six months, so I was excited to share feedback for our onboarding. I wasn’t nervous at all, and actually, it felt pretty great. It really helps having a third party to be able to talk to and know that it’s all confidential.

I'm obviously biased in my own struggles at work, and my boss is obviously inclined to their own biases, too. And so it’s kind of nice to have an outsider come in with a fresh look.”

Madison Spence
Former Social Media Manager

Our work takes time, so we have limited availability

A typical interview transcript is 5,000+ words, and we read every last one.

To ensure the quality of our work, we take on a maximum of two clients at once on a quarterly basis. Our engagements start at $10,000. To see if your team qualifies for a free assessment, reach out.

Is Now the Right Time?

How it Works

  • Made with love and cold-brew coffee (but not cookies) in Brooklyn, NY, on native land originally inhabited by the Munsee Lenape and Canarsie peoples.
  • Credits
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